Abogados Lima is a law firm working in civil, labor, criminal and corporate law. Its previous site neither reflected the firm’s standing nor made first contact easy. We built a site that organizes the practice areas, introduces the team and turns a visit into a booked consultation.
The challenge
You hire a firm on trust, and that trust is won in the first few seconds. People arrived with a specific worry —a dismissal, an inheritance, a contract— and needed to grasp how the firm could help and how to reach out, without getting lost in menus or generic copy. Before this, contact happened by phone only, and inquiries outside office hours were lost.
What we did
Full design and build of the site, focused on capturing qualified inquiries:
- Pages per practice area (civil, labor, criminal, corporate) in plain language.
- Lawyer profiles with specialty, background and photo.
- Consultation form with case-type selection and a confidentiality notice.
- Direct WhatsApp contact with a pre-filled message per area.
- Local SEO structure for searches like “labor lawyer in Lima”.
- An FAQ section that answers doubts before the first contact.
How we built it
We put speed and clarity first. The site loads with an LCP under one second thanks to optimized images, local fonts and minimal CSS. We meet AA accessibility: proper contrast, keyboard navigation and labeled forms. For technical SEO we added structured data for the organization and each practice area, a clean sitemap and per-page metadata. The form and WhatsApp are wired together so no inquiry is lost, even outside office hours.
Results
The site became the firm’s main acquisition channel. Consultations grew steadily, the firm now ranks among the top results for local searches, and the fast load reduces drop-off on mobile, where most visits come from.
